What is Unconventional Training? Unconventional Training is a style of teaching that achieves functional fitness utilizing the steel mace, steel club, kettlebells, battle ropes, suspension trainers, medicine balls and bodyweight. This course of exercise is executed at C4 Athlete in our signature C4 Madness Class. C4 Madness is a well programmed 60-minute class comprised of four-10 minute quadrants (aka “quads”). The tools and the application of these tools are what truly define our style of unconventional training. We also implement this unconventional style of training in our C4 Strength Class that utilizes primarily barbells and dumbbells. We do so by implementing balance, stabilization and core training.